FutureART
Case Study

Ajmal

A multi-market Ramadan influencer campaign for Ajmal, combining mega-reach content with in-store creator visits across the UAE, Qatar, and Bahrain.

01Challenge

Drive Ramadan-season awareness and in-store footfall for Ajmal across three GCC markets at once, each requiring a different creator-tier strategy.

02Approach

We ran four coordinated tracks — a mega-influencer push and an in-store visit activation in the UAE, a micro-influencer push in Qatar, and an in-store visit activation in Bahrain — coordinating 54 creators across Instagram and TikTok.

03Result

54 influencers reached a combined 17.6M+ followers, generated 3.8M+ views, and drove 65,400+ engagements across the UAE, Qatar, and Bahrain.

Campaign Gallery
Mega-tier influencer content for Ajmal's UAE Ramadan campaign
Micro-influencer content for Ajmal's Qatar Ramadan campaign
Creator at an Ajmal store visit activation in Bahrain
Creator at an Ajmal store visit activation in the UAE
Services Involved

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